Behind the scenes | The agency
The agency you wish existed.
You've done the pitch. The dazzle. The disappearing act. So Aesthetic was built differently. A lean Wollongong studio where the people who sell you the work are the people who do the work, every brief, every brand.
- 100+ brands
- $20M+ in ad spend
- 5.0 on Google
Return on ad spend
20.8x
Aussie Catering Equipment
“We easily tripled leads, some creatives getting quality hits for less than $1.”
The honest origin
You've been pitched before. It went badly.
You've been pitched by the big agencies. The ones who dazzle you in the deck, hand you off to a junior, and quietly disappear into the monthly retainer. You've felt the slow drift of a brand losing its edge while nobody's watching.
Aesthetic started in a garage at Mum's house in 2021, with one rule: the names on the proposal are the names on the work. No layered account managers. No subcontracted creative. No dashboards built to justify the invoice.
Five years on, that rule still runs the studio. Smaller by design. Fewer clients, deeper attention, work you can point at.
See what came of it
Wollongong, since 2021
Since the garage, in numbers
Small studio, serious results.
Five years, one studio, every brief built with the same hands. The numbers below are the rough shape of what that looks like.
Brands worked with
100+
From local trades to big names. Every brief shaped by the same small team.
Ad spend managed
$20M+
Across Google, Meta, TikTok and LinkedIn. Tested live, not in theory.
Google rating
5.0
From the brands who paid for the work, not the reviews.
Biggest client return
$8.97M
Single Google Ads account. 20× ROAS sustained across 24 months of compounding spend.
Peak campaign ROAS
40×
$399 spend returned $16,015 on a single Black Friday hit. Receipts in the case studies.
Years in the trenches
5+
Since 2021. Same agency, high standards, small team on every brief.
Meet the studio
The people behind every project.
Six people, no layers. Strategy, paid media, content, design, motion and CRM sit on the same desk in Wollongong, so the person you brief is the person who builds.
Founder · Strategy · Paid
Kristina Abbruzzese
Sets the direction and runs the ad accounts on every project. Strategy, media and measurement sit with one person, so nothing gets lost in a handover.
See Kristina's work
Content · SEO · Design
Ruby Philpott
Shapes the words and the look of every build. The editorial eye that keeps your brand from sounding like everyone else's.
See Ruby's work
Head of operations
Drew
Keeps the agency running so the work ships when promised. Project flow, client comms and deadlines that hold. Nothing falls through the cracks.
Graphic design · Video · Social
Steven
Designs the graphics, cuts the video and keeps the social feeds moving. One set of hands from first concept to published post.
CRM · Email marketing
Vhia
Builds the CRM and email systems behind every funnel. Automations, flows and follow-ups that turn enquiries into booked work.
Motion · 3D · Graphic design
Blade
Brings brands to life in motion. 3D renders, animation and logo design that make your work hard to scroll past.
How working together actually feels
No retainer fog. No mystery hours.
You're not buying a slot in a delivery queue. You're buying clarity, ownership and a partner who treats your numbers like their own.
Sites built for sales, not pageviews.
Your website is a salesperson, not a brochure. Every page maps to a conversion path before a single pixel is designed.
Paid that's been tested live.
The playbook isn't theoretical. Real creative, real bidding, real numbers, sharpened in live accounts before a dollar of yours is at risk. No three-month “learn as you go” while your budget burns.
Specialists, not subcontractors.
Nothing gets handballed to a third party or delegated down to a junior. Senior specialists on the tools from kickoff to launch.
A partnership, not a pitch.
You won't be sold services you don't need. No 12-month lock-in. Month-to-month, transparent reporting, and a quick exit if it isn't working. That's how confident the work is.
In the studio
Real shoots, real briefs, real work.
Bits of the day-to-day at Aesthetic. Mostly camera in hand, occasionally clay mask on.
The client wall
Work that sticks.
A few of the brands who've trusted Aesthetic with their growth. From Wollongong locals to big names and Antarctic researchers.
Let's get on with it
Now you know who you're hiring.
A 30-minute call. No deck, no pitch, no junior. Just whether Aesthetic is the right studio for what you're trying to build.
Prefer email? digital@aestudio.au · Or call 0406 751 972