Case studies | Work shipped from Wollongong
Every project below was shipped by Aesthetic. The brief, the budget and what it actually returned are on the page. Filter by service to find work like yours.
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By the numbers | A decade of work
Counts that came out of real client work. None of this is theoretical. Every number below has a case study, an invoice, and a campaign behind it.
100+
Brands shipped
Real builds across web, paid, SEO and email in a decade of studio work.
260x
Top return on ad spend
Peak verified ROAS, run on a confidential client in the building industry.
52.1%
Top lead conversion
Top recorded rate on a paid lead-gen site, built for Velio’s UTS rollout.
20+
Industries served
Construction, SaaS, hospitality, research, retail, health and trades.
Behind every project | The studio
Every case study above has Kristina or Ruby’s hand on it. The strategy, the build, the writing. The work is done in Wollongong, by the people whose names are on it.
Founder · Strategy · Paid advertising
Owns the strategy and paid advertising on every Aesthetic project. The Aussie Catering ROAS, the Velio funnel, the MPM lead system. Her hand was on the wheel for all of it. A decade of work across 100+ brands.
See Kristina’s work
Content strategy · Content · Design
Shapes the content and design of every Aesthetic build. The way each case study above reads, the way each site looks, both come through her. Brings the editorial eye that keeps the work from looking like everyone else’s.
See Ruby’s workTwo ways from here | Both work
The strategy call is the fastest way to talk through a project. Behind the scenes is the slower way to see how the studio actually works.
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30 minutes with Kristina to look at what’s working, what isn’t, and where to focus next. No pitch, no slide deck.
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How the studio works, who’s involved, and the projects shipped this year. The story behind the case studies.
Take a lookStudio open · Now taking new projects